Building bold brands for ambitious founders

Studio 94 is an independent brand and design studio based in Byron Bay, Australia, on Bundjalung Country

Let's get curious

We keep things open, exciting and playful because the best work comes from relaxed conversations and creative immersion. We get deep into the details of what makes your brand tick, looking beyond the obvious to uncover the real essence. We’re all about the bird’s-eye view before zooming in, where the smallest details make the big moves stand out. We don’t run on strict hours or rigid schedules, we know when to dial in and when to give ideas space to breathe. In the background, we play a mix of groovy sounds to match the mood and momentum of our work.

Let's get creative

Brand Strategy · Brand Identity · Creative Direction · Graphic Design (Print + Digital) · Motion Graphics · Illustration · Web Design (Brand-Led) · Content Creation · Copywriting

Kate McGough

Creative Director + Designer

Kate has designed in-house for brands big and small, and now pours that experience into Studio 94, pursuing a life of creative freedom. Supported by a Bachelor of Creative Arts (Visual Communication), her work leans into bold systematic, graphic, typographic and illustrative world building.

Alongside Studio 94, Kate teaches yoga and pilates. Her connection to movement flows into her creative expression, with a deep awareness of the body, mind and energy. She loves a tropical holiday and coconut marg just as much as she loves being immersed in the studio for hours on end designing, drawing and writing. She’s always learning, exploring, and evolving her skillset.